How museums are reaching out to and engaging their audience remotely

The Smithsonian released 2.8 Million high-resolution images from across its collections onto an open access online platform.
The Smithsonian released 2.8 Million high-resolution images from across its collections onto an open access online platform. Image: Smithsonian American Art Museum Wkimedia CC BY SA 3.0

Ever since museums were forced to shutdown due to the COVID-19 pandemic, they have been inventive and are devising creative online methods to engage public remotely.

Many museums have had parts of their collections digitized for some time now but in times such as this, museums are working on increasing access to their collections online to an audience quarantined at home. Some of the methods they have used are social media contests such as quizzes, podcasts, Twitter Threads, meme making competition (The Morgan Museum and Library launched this competition on Instagram).

To find out more about the exciting online museum activities, log on to ICOMOS.

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